Creative Direction

For this photoshoot, the client sought to highlight the juxtaposition of soft fabrics with edgy, structured silhouettes in the garment. As the creative director, I developed a concept that would bring this vision to life, set against the dramatic backdrop of a desert landscape. My goal was to amplify the contrast between the delicate, flowing textures of the clothing and the rugged, powerful environment. The poses, styling, and composition were meticulously crafted to emphasize both the elegance of the fabric and the bold, modern cuts of the garment.

Project Date: July 2022